Wilfred Bailey Bixby (January 22, 1934 – November 21, 1993), better known as Bill Bixby, was an actor who starred in a number of popular American television series, notably as the title role in The Courtship of Eddie's Father; as Dr. David Banner in The Incredible Hulk (1978) with Lou Ferrigno; as Tim O'Hara in My Favorite Martian (1963–1966); and in The Magician (1973).

He was born in San Francisco, California and graduated from the University of California, Berkeley. Bixby was also a very acclaimed director after the cancellation of The Incredible Hulk. He directed many television episodes and motion pictures. Bixby also experienced tremendous personal tragedy as well. In 1981, his six year old son Christopher died suddenly and shortly afterwards his actress wife Brenda Benet shot and killed herself. Bixby himself died of prostate cancer in 1993.